Sunday, March 13, 2005

Wheaties-n-Beer... Breakfast of Champions


The other night I went to a hockey game with my kids. When the first period ended, and they brought out the zambonis to smooth the ice, I couldn't help but laugh. Advertising is everywhere in America, and sometimes the results are absolutely hysterical. When General Mills decided to put an advertisement on this zamboni, did they ever think of the consequences of their ad? Did the advertising executive ever consider the possibility of a "Wheaties" zamboni running alongside a "Bud Light" zamboni? Did he ever think that some smart-ass like me would put the two ads together and say "Mmmmmmmm... Wheaties & Beer, what better combination could man come up with?" I doubt it, but that's what happened.

Wheaties and beer... breakfast of champions!

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